WERN is built on a foundation of trust, responsible innovation, and secure data management. This Privacy & Data Protection Policy outlines how we collect, process, store, and safeguard information shared by users, corporates, brands, and strategic partners.

Our goal is to ensure that every stakeholder — whether an individual walker, a business partner, or an enterprise client — engages with WERN in a safe, transparent, compliant, and secure environment.

1 Information We Collect

WERN collects information strictly to deliver a reliable, personalized, and performance-driven experience.

Personal Information (Voluntarily Provided)

This includes, but is not limited to:

  • Full name, email address, phone number, and profile details
  • Brand and corporate account details
  • Engagement metrics related to challenges, activities, and rewards
  • Payment and billing information for subscriptions or corporate services

Automatically Collected Data

To maintain and enhance platform performance:

  • Device and connection data (IP, operating system, browser details, device ID)
  • In-app activity patterns and engagement signals
  • Location data for GPS-powered features (opt-in only)
  • Cookies and analytics technologies enabling functionality and optimization

Rewards & Token Ecosystem Data

We maintain secure tracking for:

  • Litties and all impact coin categories (EcoCoins, AquaDrops, GrainCoins, GlowTokens, BloomCoins)
  • Challenge performance, reward redemption, leaderboards
  • Referrals, network growth, and corporate campaign participation

2 How Your Information Is Used

WERN processes all data with purpose, transparency, and security. Information supports:

  • User and corporate account creation and verification
  • Accurate reward issuance, gamification integrity, and anti-fraud validation
  • Personalized recommendations, insights, and engagement notifications
  • Reporting and analytical dashboards for brands and enterprise partners
  • Facilitation of communication between users and corporate campaigns
  • Token economy operations and impact-coin tracking
  • Secure corporate program management and campaign execution
  • Enhancement of platform features and long-term product development

We follow a strict, purpose-limited data usage model, ensuring data is never used beyond what is necessary to operate and improve WERN.

3 Information Sharing & Corporate Transparency

We maintain a highly controlled, accountable, and transparent information-sharing structure.

Legal & Regulatory Compliance

We may disclose data to comply with applicable UAE and international laws, or to protect the rights, safety, and integrity of WERN and its community.

Trusted Service Providers

Third-party partners supporting:

  • Cloud hosting
  • Analytics
  • Security
  • Email and communication
  • Payment processing

All partners are contractually bound to strict confidentiality and data protection standards.

Business Transfers

In mergers, acquisitions, or reorganizations, data may be transferred under secure, compliant protocols.

Public & Community Information

Visible to users only where intended:

  • Leaderboards
  • Challenges
  • Achievement badges
  • Public profile elements

4 Enterprise-Grade Security Measures

WERN is designed with multi-layered security, including:

  • Encrypted data storage and transmission
  • Secure access controls and identity verification
  • Continuous monitoring and threat detection
  • Isolated infrastructure for financial/token operations

While no system is completely immune to threats, WERN implements industry-best controls to ensure the highest level of protection.

5 Data Retention

We retain information for as long as required to:

  • Provide services
  • Meet legal obligations
  • Maintain integrity of reward, impact, and token systems
  • Support audit requirements

Aggregated, anonymized data may be used for long-term insights and ecosystem development.

6 Children's Privacy

WERN is not intended for minors, though can be used under parental supervision, and we do not knowingly collect data from minors.

Important: If such data is identified, it will be removed immediately.

7 User & Corporate Rights

WERN maintains a rights-respecting environment aligned with global data protection expectations.

You may:

  • Access your information
  • Request updates or corrections
  • Request account and data deletion
  • Manage notification and communication settings
  • Disable location services at any time
  • Request data portability
  • Object to certain processing activities

Requests may be made through account settings or via email.

8 International Data Movement

WERN may process and store information in jurisdictions including the United Arab Emirates. All transfers comply with recognized safeguarding standards, ensuring data is processed securely and lawfully.

9 Cookies & Tracking Technologies

We use cookies to:

  • Improve user experience
  • Enable platform features
  • Analyze performance and engagement
  • Support corporate campaign insights

Users may manage their cookie preferences, though disabling cookies may limit functionality.

10 Social Impact & Sustainability Features

WERN powers social impact initiatives such as water sustainability programs and environmental campaigns. Data collected for these purposes is used exclusively to:

  • Track participation
  • Report impact
  • Showcase community achievements (in aggregated form)

This feature is designed to help partners demonstrate measurable positive contributions.

11 Data Breach Protocol

In the event of a breach affecting personal information, WERN will promptly notify:

  • Impacted users
  • Relevant authorities in accordance with applicable legal requirements and best practices

12 Policy Updates

Any changes to this Privacy Policy will be reflected with an updated "Last Updated" date.

Material updates will be communicated via email or in-app notifications.

13 Governing Law

This Privacy Policy is governed by the laws of the United Arab Emirates, and all disputes fall under the jurisdiction of UAE courts.

14 Contact Information

For inquiries, access requests, or GDPR-style rights requests:

WERN Platform – Privacy Team

Address: EREC 20, Floor 1, Al Danah, Abu Dhabi, UAE

Email: info@wernapp.com